Meta ads · Lead generation
Lead generation campaign
A Facebook and Instagram instant-form campaign, reviewed every week on cost per lead.
₹32.14average cost per lead
98leads
Google & Meta Ads
Google & Meta ads that bring leads.
Targeted ads on Google, Facebook and Instagram reach the right people quickly and bring calls, WhatsApp chats and form leads from the first week.
Updated · By Vijayaraghavan
In short
Google Ads or Meta Ads? Google Ads reach people already searching for your service, so they suit urgent needs like repairs or clinics. Meta Ads (Facebook and Instagram) reach people by interest and location, so they suit offers, launches and products people discover by seeing them.
- Best for
- Instant leads
- Timeline
- Calls and leads from the first week
- Languages
- Tamil, English
- Contract
- Month to month
What's included
Everything in our Google & Meta Ads service
Ads are the fastest way to get enquiries. We judge every campaign by cost per lead, not clicks: one campaign brought 98 leads at ₹32.14 each.
- Campaign strategy and audience research
- Google Search and Maps ads
- Facebook and Instagram lead ads
- Ad creatives and copy in Tamil and English
- Landing pages and lead forms
- Conversion and call tracking
- Weekly optimisation and budget control
- Leads and cost-per-lead reports
The basics
What is the difference between Google Ads and Meta ads?
Google Ads show your business to people who are already searching for what you sell, such as 'eye clinic Kanchipuram'. Meta ads (Facebook and Instagram) show your business to people who match an audience, such as women aged 25 to 45 within 15 km, before they search. Google captures existing demand; Meta creates new demand. Many local businesses use both.
Google & Meta Ads for Kanchipuram businesses
For Kanchipuram businesses we usually target a set radius around the shop or clinic, plus nearby towns such as Sriperumbudur, Walajabad and Chengalpattu. For silk and tourism, we also target buyers in Chennai, Bengaluru and abroad.
Step by step
How we deliver Google & Meta Ads
The exact steps we follow, so you know what happens and when.
STEP 01
Goal and budget
We agree what counts as a result (calls, WhatsApp chats or form leads) and a monthly ad budget.
STEP 02
Tracking
Conversion tracking set up so every lead is counted, not just clicks.
STEP 03
Campaign build
Keywords or audiences, ad copy and creatives in Tamil and English, and a landing page or lead form.
STEP 04
Weekly optimisation
Weak ads paused, budget moved to what brings the lowest cost per lead, search terms cleaned.
STEP 05
Monthly report
Spend, leads, cost per lead and what changes next month.
Cost
How much does Google & Meta Ads cost?
You pay two things: the ad budget, paid directly to Google or Meta, and our management fee. For a local business we suggest starting with ₹5,000 to ₹10,000 a month in ad spend. The management fee is quoted after a free consultation.
Avoid these
Common mistakes we fix
- Boosting posts without a clear goal
- Sending ad clicks to a homepage instead of a focused page or form
- Not tracking calls and WhatsApp chats as results
- Targeting all of Tamil Nadu when customers come from 15 km away
- Changing everything daily before the ads have enough data
Who it's for
Who this service is for
- Businesses that need leads now
- Real estate projects
- Clinics and services
- Launches and offers
Proof
How we work
How every project runs
Every engagement follows the same four steps, so you always know what happens next.
STEP 01
Audit
We review where you stand today and what competitors are doing.
STEP 02
Plan
A written plan with goals, deliverables and timelines.
STEP 03
Launch
Setup and launch within 7 days of onboarding.
STEP 04
Report
Monthly numbers, what changed and what comes next.
Service area
Google & Meta Ads across Kanchipuram district and Chennai
We work with businesses in Kanchipuram, Sriperumbudur, Oragadam, Walajabad, Uthiramerur, Chengalpattu, Tambaram, Chennai, Tiruvallur, Arakkonam, Ranipet, Vellore, Cheyyar and Panapakkam.
FAQ
Google & Meta Ads questions
Can't find your answer? Message us on WhatsApp and we will reply the same working day.
What budget do I need for ads?
For most local businesses we recommend starting with ₹5,000 to ₹10,000 per month in ad spend, paid directly to Google or Meta. The management fee is separate.
How fast will I get leads?
Most campaigns start bringing enquiries within the first week. The cost per lead usually improves over the first 3 to 4 weeks as we optimise.
Do I own the ad account?
Yes. Ad accounts are set up in your business name, and you can see the real dashboard at any time.
What was your best result?
One Meta lead campaign brought 98 leads at an average cost of ₹32.14 per lead, from 5,586 people reached.
How soon do ads bring leads?
Once the ads are approved, calls and leads can start in the first week. Results improve over the following weeks as we optimise.
Do you run Click-to-WhatsApp ads?
Yes. Click-to-WhatsApp ads open a chat with your business directly, which works well for local customers in Tamil Nadu.
Who owns the ad account?
You do. We set up or use your own Google and Meta ad accounts, so you keep all data and history.
Other services
More ways we can help
SEO & Local SEO
Rank on Google Search and Google Maps when people nearby look for what you sell.
Learn moreSocial Media Marketing
Posts, posters and Reels in Tamil and English that keep your brand in front of customers.
Learn moreWebsite Design
Fast, mobile-friendly websites and online stores built to turn visitors into customers.
Learn moreFree consultation
Let's grow your business
Book a free 30-minute consultation. We'll review your Google listing, website and social pages and tell you what to fix first.